The global patient engagement solutions market was valued at $13.7 billion in 2022 and is expected to grow at a CAGR of 19.1% from 2022 to 2030.

The increasing adoption of mobile health technologies, the growing prevalence of chronic diseases, and the need for remote patient monitoring and telemedicine services are some of the major factors driving the growth of this market.

The global patient engagement solutions market is a rapidly growing industry that focuses on improving patient outcomes by increasing patient involvement and participation in their own healthcare. The market includes various solutions such as patient portals, mobile health applications, personal health records, and other communication tools that help patients engage with their healthcare providers and manage their own health.

North America is currently the largest market for patient engagement solutions, followed by Europe and Asia-Pacific. However, the Asia-Pacific region is expected to witness the highest growth rate during the forecast period, driven by the increasing healthcare expenditure, rising patient awareness, and growing adoption of digital technologies in healthcare.

Some of the key players in the global patient engagement solutions market include Cerner Corporation, Allscripts Healthcare Solutions, Inc., McKesson Corporation, Athenahealth, Inc., and Epic Systems Corporation. These companies are focusing on developing innovative solutions and strategic partnerships to expand their market share and increase their presence in the industry.

Market Dynamics

Driving Factors

There are several driving factors that are contributing to the growth of the global patient engagement solutions market. Some of these factors include:

Need for remote patient monitoring and telemedicine services: With the COVID-19 pandemic, there has been an increased need for remote patient monitoring and telemedicine services to reduce the risk of infection transmission. Patient engagement solutions can help facilitate these services and provide patients with access to healthcare from the safety of their homes.

Growing demand for personalized healthcare: Patients are increasingly seeking personalized healthcare services that meet their unique needs and preferences. Patient engagement solutions can help providers deliver more personalized care by allowing patients to actively participate in their own care and collaborate with their providers.

Restraining Factors

There are also some restraining factors that may limit the growth of the global patient engagement solutions market. Some of these factors include:

Lack of interoperability between systems: Patient engagement solutions may not be compatible with all healthcare systems, which can limit their effectiveness. For example, if a patient uses a patient portal from one healthcare provider, they may not be able to share their information with another healthcare provider who uses a different system.

Resistance to change from healthcare providers: Some healthcare providers may be resistant to adopting new technologies and changing their workflows, which can limit the adoption of patient engagement solutions.

Challenges Factors

The global patient engagement solutions market also faces several challenges that can impact its growth and adoption. Some of these challenges include:

Adapting to diverse patient populations: Patient engagement solutions must be designed to meet the needs of diverse patient populations, including those with varying levels of health literacy, cultural backgrounds, and access to technology. Failure to account for these differences can limit the effectiveness of these solutions.

Maintaining data privacy and security: As mentioned earlier, patient engagement solutions involve the sharing of personal health information, which must be kept secure and private. Healthcare providers must take steps to ensure that patient data is protected and not vulnerable to data breaches or other security threats.

Opportunity Factors

The global patient engagement solutions market offers several opportunities for growth and innovation. Some of these opportunities include:

Integration with wearables and other IoT devices: Wearable devices and other Internet of Things (IoT) devices are becoming increasingly popular, and there is an opportunity to integrate patient engagement solutions with these devices to provide patients with real-time data and insights about their health.

Use of blockchain technology for data security: Blockchain technology can be used to improve the security and privacy of patient data in patient engagement solutions. There is an opportunity for patient engagement solutions providers to integrate blockchain technology into their solutions to provide patients with greater control over their data and ensure that their data is secure and private.

Segmentation Analysis

Delivery Type Outlook

Web-based solutions are delivered through a web browser and can be accessed from any device with an internet connection. These solutions are typically easy to use and offer a high level of flexibility, as they can be accessed from any location. Cloud-based solutions are delivered through a cloud platform and can be accessed from any device with an internet connection. These solutions offer a high level of scalability and are often more cost-effective than on-premise solutions.

The choice of delivery type depends on several factors, including the healthcare organization's IT infrastructure, the level of customization required, and the preferences of patients and healthcare providers. As the patient engagement solutions market continues to evolve, it is likely that we will see further innovation in the delivery models used by healthcare organizations to engage with patients and improve outcomes.

End Use Outlook

Healthcare providers, such as hospitals, clinics, and physician practices, are the primary end users of patient engagement solutions. These organizations use patient engagement solutions to improve patient outcomes, increase patient satisfaction, and reduce costs.

Healthcare providers are the largest end user segment in the patient engagement solutions market, as they are the primary providers of care and have the greatest need for solutions that improve patient outcomes and reduce costs. However, payers are also a significant end user segment, as they play a key role in financing healthcare and have a strong incentive to promote healthy behavior and reduce costs.

As patient engagement solutions become more widespread and innovative, it is likely that we will see increased adoption across all end user segments. Patients, in particular, are becoming more engaged in their own healthcare, and are seeking out solutions that allow them to take a more active role in their care.

Regional Analysis

The North American market is the largest market for patient engagement solutions, owing to the presence of a well-established healthcare system and high adoption rates of healthcare technology. The region is also home to several leading patient engagement solutions providers.

The European market is also a major market for patient engagement solutions, with high adoption rates of mobile health technologies and a growing demand for personalized healthcare services. The region is also home to several innovative patient engagement solutions providers.

The Asia Pacific market is expected to grow at a high rate due to the increasing demand for mobile health technologies, rising prevalence of chronic diseases, and a growing need for remote patient monitoring and telemedicine services. The region is also home to a large population that is increasingly adopting technology.

Scope Of Report:

The Global Patient Engagement Solutions Market has been segmented into:

By Delivery Type

• Web & Cloud-based
• On-premise

By Component

• Software & Hardware
• Standalone
• Integrated
• Hardware
• Services
• Consulting
• Implementation & Training
• Support & Maintenance
• Others

By Functionality

• Communication
• Health Tracking & Insights
• Billing & Payments
• Administrative
• Patient Education
• Others

By Therapeutic Area

• Health & Wellness
• Chronic Disease Management
• Others

By Application

• Population Health Management
• Outpatient Health Management
• In-patient Health Management
• Others

By End-user

• Payers
• Providers
• Others

By Region

• North America
• US
• Canada
• Mexico
• Rest of North America
• Europe
• Germany
• France
• Italy
• Spain
• UK
• Nordic Countries
• Denmark
• Finland
• Iceland
• Sweden
• Norway
• Benelux Union
• Belgium
• The Netherlands
• Luxembourg
• Rest of Europe
• Asia-Pacific
• Japan
• China
• India
• Australia
• South Korea
• Southeast Asia
• Indonesia
• Thailand
• Malaysia
• Singapore
• Rest of Southeast Asia
• Rest of Asia-Pacific
• The Middle East & Africa
• Saudi Arabia
• UAE
• Egypt
• South Africa
• Rest of the Middle East & Africa
• Latin America
• Brazil
• Argentina
• Rest of Latin America

Market Players 

The global neurological biomaker market is highly competitive and fragmented, with numerous players vying for market share. Some of the key companies in the market are:

• Allscripts Healthcare, LLC
• Orion Health
• Cerner Corporation
• McKesson Corporation
• athenahealth, Inc.
• IBM
• Medecision
• GetWellNetwork, Inc.
• MEDHOST
• Lincor
• IQVIA
• Wolters Kluwer N.V.
• Force Therapeutics LLC
• Quil
• Greenway Health, LLC
• Mytonomy
• Klara Technologies, Inc.
• Solutionreach, Inc.
• CureMD Healthcare
• Patient point LLC
• Vivify Health
• Nuance Communications, Inc.

Cerner Corporation is a leading healthcare technology company that provides a wide range of solutions for electronic health records, population health management, and patient engagement. The company has a strong presence in North America and Europe, and is known for its innovative approach to healthcare technology.

Allscripts is a healthcare technology company that provides a wide range of solutions for electronic health records, population health management, and patient engagement. The company has a strong presence in North America and Europe, and is known for its focus on interoperability and collaboration.

Athenahealth is a healthcare technology company that provides cloud-based solutions for electronic health records, practice management, and patient engagement. The company has a strong focus on usability and efficiency, and is known for its innovative approach to healthcare technology.

GetWellNetwork is a healthcare technology company that provides patient engagement solutions for hospitals and health systems. The company's solutions are designed to improve patient outcomes and reduce costs, and are used by leading healthcare organizations across North America.

McKesson is a healthcare technology company that provides a wide range of solutions for electronic health records, population health management, and patient engagement. The company has a strong presence in North America and Europe, and is known for its focus on innovation and collaboration.

Other notable players in the patient engagement solutions market include Epic Systems Corporation, NextGen Healthcare, Inc., IBM Watson Health, and Salesforce.com, Inc.

The patient engagement solutions market is characterized by intense competition and a high level of innovation, as companies look to differentiate themselves and gain market share. The key success factors in this market include strong partnerships with healthcare providers and payers, a focus on usability and efficiency, and a deep understanding of the needs of patients and healthcare organizations.

Strategic Developments

In 2021, the healthcare technology company GetWellNetwork acquired Docent Health, a patient engagement solutions provider. The acquisition was aimed at enhancing GetWellNetwork's patient engagement capabilities and expanding its reach in the healthcare market.

In 2020, the healthcare technology company Cerner Corporation acquired AbleVets, a technology consulting firm that specializes in healthcare IT. The acquisition was aimed at enhancing Cerner's capabilities in the areas of data analytics, cybersecurity, and patient engagement.

In 2019, the healthcare technology company Allscripts acquired HealthGrid Holding Company, a patient engagement solutions provider. The acquisition was aimed at expanding Allscripts' capabilities in the areas of patient engagement and care coordination.

In 2018, the healthcare technology company Philips acquired VitalHealth Software, a provider of cloud-based population health management and patient engagement solutions. The acquisition was aimed at enhancing Philips' capabilities in the areas of patient engagement and chronic disease management.

In 2017, the healthcare technology company IBM Watson Health acquired Truven Health Analytics, a provider of healthcare data analytics and patient engagement solutions. The acquisition was aimed at enhancing IBM Watson Health's capabilities in the areas of healthcare data analytics and patient engagement.